Our Purpose and Values
Softball Australia Strategic Plan
VISION
Softball for every body and inspiring heroes to win on the world stage.
PURPOSE
To promote and develop a thriving and attractive national sport that builds friendships, community and elite skills to successfully compete. We do well, we do good and we have fun
VALUES
Unified
Our people and systems work together to participate and perform. We’re accessible. We’re collaborative. We’re inclusive.
Respect
Honesty, integrity and fairness guide the way we play, coach and win.
Creative and brave
We are ambitious and embrace new ideas and experiments. We aim to put a ball and glove in everybody’s reach.
Fun
We love what we do
PURPOSE
Enrich lives, create opportunities and empower the community.
VALUES
Softball is a sport that helps to strengthen communities whilst providing programs to meet the needs of our participants and members. We hold ourselves accountable to our members first and strive to provide a high standard of sport delivery in everything we do.
Key priorities
PEOPLE
To develop capability and skills so that everybody in our Softball community can reach their potential.
PLAY
To make it fun and easier to participate on and off the diamond.
PROMOTE
To grow participation and audiences and develop new revenue streams to build the long-term sustainability of softball in our region. To make it fun and easier to participate on and off the diamond.
PERFORM
To develop world-class athletes and systems for sustained success on the global stage.